MCI UK Increases Its Strategic Growth With Key Hires Across Two UK Offices

MCI UK is excited to announce that we are adding new talent to our teams as the agency continues to grow in both our Event Experience and Association Management and Consulting businesses.

Since launching MCI Experience in 2018 to offer our clients a transformative approach to experience design, we’ve been fortunate to have earned the opportunity to work with some really great brands and create some amazing brand experiences. As a result, the agency has been extensively adding new talent to its team in London.

Charlotte Gough, has been promoted to director of account management, helping clients to identify new strategies, reach new audiences and deliver engaging and meaningful experiences. Gough has over ten years in the events industry working with Oracle, P&G, Johnson & Johnson, the Department for Education, Nokia, and VMWare.

Barratt Mistry is director of operations with considerable experience in all areas of creative services, including project and production management across all media formats, technology and event management. With an extensive track record in experiential and advertising agencies, Freeman XP and FCB Inferno, Mistry has delivered brand experiences for Vodafone, Huawei, SAP, Accenture, Sky, BMW and produced global retail storytelling for Nokia and Microsoft flagship stores.

Cherie Josephs joins as new business director, with over 18 years of global industry experience. Having started at WPP and moved across to experiential marketing, she has extensive experience in events, exhibitions, promotional marketing and advertising. Josephs has worked with a cross section of clients including Bentley, Nestlé, Emirates, Zara, Arcadia Group, L’Oréal and SEAT. 

Paul Martin joins as creative director bringing strong strategic expertise in ideating and delivering experiential campaigns. From human-centric creative to digital and user experience design, he has worked with clients such as Pfizer, HSBC, GSK, Facebook and BP at agencies including WRG and Innovision.

Beth Davies joins as project co-ordinator having spent five years at the Goodwood Estate with experience delivering events for the Festival of Speed and the Revival.

Meanwhile, as MCI UK’s Association business continues to grow, we have made two key hires to advance the Association Management and Consulting expertise offering for clients.

Therese Dolan joins as director association management and consulting services with over 14 years’ experience in the conference and events industry, moving into the Association and PCO sector in 2007. Dolan has worked with a wide range of national and international associations before moving in-house to lead the Conference and Events team at Diabetes UK.  Dolan led the broad programme of events, providing leadership and strategic direction alongside operational excellence in delivery and managed relationships with the Executive Board, Trustees and many high-value corporate supporters. Her role is to assist clients to develop and evaluate long-term strategic goals which support the association’s vision, mission and sustainable growth.

Isabelle Hanley Timmins joins as project manager for MCI UK working with experience delivering large international congresses and exhibitions for the International Society of Ultrasound in Obstetrics and Gynaecology [ISUOG].

Divisional director associations for MCI UK, Barbara Calderwood says ‘I am delighted to welcome such amazing talent to our team. Therese is highly regarded across the UK institutional sector and will be focusing on the value proposition of member organisations providing member engagement solutions around their customers’ journey. Isabelle brings impressive credentials of delivering major international congresses around the world.’

MD of MCI Experience and MCI UK, Kim Myhre comments, ‘It is an exciting time for our business with significant growth across our talented teams and client portfolio. In building on our strategic, creative, technology and production expertise, we are able to offer our clients transformative experiences and events that connect more meaningfully with their audiences and achieve business results’.

New starters pictured: Cherie Josephs, Beth Davies, Charlotte Gough and Therese Dolan

MCI UK & Experience embraces growth with new talent

After a successful start to 2018, MCI UK is investing in new talent across the board at its London and Petersfield offices to fuel long term growth. As part of its corporate business development initiative, Tom Cowan joins MCI UK’s management team as director of client services after spending the last six years as co-founder and managing director of Bamboo Creative, a communication consultancy focused on leading brand campaigns, launching live event platforms and building brand identity through advanced digital media.

Tom Cowan Director of Client Services MCI UK
Tom Cowan Director of Client Services MCI UK

Having worked on accounts like Mitsubishi Motors, Warner Brothers, Microsoft, and Gilead, Tom brings with him extensive experience, creative flair, and a deep understanding of creative brand innovation, experience design and delivery to drive business results.

Tom commented, “I’m thrilled to be working alongside Kim and the wider management team during such an exciting time at MCI. Being approached to come on board and contribute to the refreshing and ambitious vision of the group was a real honour and I look forward to contributing to their ongoing growth and success. I’m excited to harness this opportunity and use my strategic and commercial experience to grow MCI UK’s presence within a dynamic and evolving industry.”


MCI Experience welcomes Frances Hulme as strategic marketing and communication manager to grow the MCI Experience brand marketing incubator and client portfolio in London. Frances managed the marketing of six events brands and the PR communications for the Concerto Group; one of the UK’s largest events and hospitality specialists.

Frances Hulme Marketing Manager
Frances Hulme Marketing Manager

MCI UK’s Associations’ team has enhanced its digital scope with the appointment of James Trott, who joins their growing team as web developer. Harnessing the power of digital for association clients is a key focus for the team, with the development of channels and platforms, with emphasis on building community through innovative platform solutions.

And last but not least, MCI UK also welcomes Harriet Toole, PCO project assistant, who returns to MCI after graduating from Bournemouth University and Caitlin Gregory, corporate project assistant, who joins as a placement year intern from the University of Surrey.

Kim Myhre, MD of MCI Experience UK said, “These are exciting times for MCI and MCI Experience in the UK.  Our mission is to create transformational and engaging brand experiences.  We continue to add new talent with a diverse range of skills and expertise, which allow us to offer our clients innovative, breakthrough approaches to experience design and delivery.”